Patagonia Kids Clothing Swap
I was responsible for developing a kids clothing swap program and the events marketing campaign. I packaged this offering into a toolkit for our marketing team leads (in-store events producers) to this evergreen offering at scale, globally.
I piloted two events in key North American stores before launching the initiative globally.
Below are photos from our Atlanta BeltLine store event.
Role: North American Tour Producer, Global Event Marketing Planner and Retail Toolkit Manager
Photos by Cherisa Hawkins
It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.
Make it stand out.
It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.
Make it stand out.
It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.
